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icon for Which flavors will JUUL relaunch in 2026?

Which flavors will JUUL relaunch in 2026?

icon for Which flavors will JUUL relaunch in 2026?

Which flavors will JUUL relaunch in 2026?

NEW
Dec 31, 2026
Polymarket

$1,012 Vol.

Polymarket

Mango

$187 Vol.

44%

Mint

$160 Vol.

52%

Cucumber

$159 Vol.

49%

Fruit Medley

$84 Vol.

51%

Crème Brûlée

$422 Vol.

20%

This market will resolve to "Yes" if JUUL commercially relaunches the specified flavor in the United States between market creation and December 31, 2026, 11:59 PM ET. Otherwise, this market will resolve to "No." A relaunch is defined as JUUL making the specified flavor commercially available for purchase by consumers in the United States, whether through retail, direct-to-consumer, or other distribution channels. A limited release, test market, or sampling program will not constitute a relaunch. A flavor will be considered to be the same as the specified flavor as long as the listed flavor name is entirely included in the released flavor’s name (e.g. if Juul launches “Cool Cucumber”, the option for “Cucumber” would resolve to “Yes”). Minor differences in capitalization, punctuation, or accenting will not affect this market’s resolution. The primary resolution source for this market will be official information from Juul; however, a consensus of credible reporting may also be used. Note: This market resolves based on commercial availability in the United States only. International relaunches will not be considered for resolution purposes.FDA authorization remains the dominant driver behind JUUL flavor relaunch odds, with only Virginia Tobacco and Menthol (3% and 5% nicotine) cleared for U.S. marketing since the July 2025 PMTA decisions. Trader consensus reflects this narrow window, assigning the highest implied probabilities to Mint or Cool Mint variants while discounting fruit options such as Mango amid ongoing youth-access concerns. JUUL Labs’ May 2026 comments on FDA draft guidance for flavored ENDS applications and recent authorizations of non-tobacco flavors for competing devices signal potential policy softening, yet any expansion still requires new substantive review. International JUUL2 launches with additional profiles offer limited precedent, as U.S. resolution hinges on agency timelines through year-end 2026.

This market will resolve to "Yes" if JUUL commercially relaunches the specified flavor in the United States between market creation and December 31, 2026, 11:59 PM ET. Otherwise, this market will resolve to "No."

A relaunch is defined as JUUL making the specified flavor commercially available for purchase by consumers in the United States, whether through retail, direct-to-consumer, or other distribution channels. A limited release, test market, or sampling program will not constitute a relaunch.

A flavor will be considered to be the same as the specified flavor as long as the listed flavor name is entirely included in the released flavor’s name (e.g. if Juul launches “Cool Cucumber”, the option for “Cucumber” would resolve to “Yes”). Minor differences in capitalization, punctuation, or accenting will not affect this market’s resolution.

The primary resolution source for this market will be official information from Juul; however, a consensus of credible reporting may also be used.

Note: This market resolves based on commercial availability in the United States only. International relaunches will not be considered for resolution purposes.
Volume
$1,012
End Date
Dec 31, 2026
Market Opened
May 11, 2026, 9:33 PM ET
This market will resolve to "Yes" if JUUL commercially relaunches the specified flavor in the United States between market creation and December 31, 2026, 11:59 PM ET. Otherwise, this market will resolve to "No." A relaunch is defined as JUUL making the specified flavor commercially available for purchase by consumers in the United States, whether through retail, direct-to-consumer, or other distribution channels. A limited release, test market, or sampling program will not constitute a relaunch. A flavor will be considered to be the same as the specified flavor as long as the listed flavor name is entirely included in the released flavor’s name (e.g. if Juul launches “Cool Cucumber”, the option for “Cucumber” would resolve to “Yes”). Minor differences in capitalization, punctuation, or accenting will not affect this market’s resolution. The primary resolution source for this market will be official information from Juul; however, a consensus of credible reporting may also be used. Note: This market resolves based on commercial availability in the United States only. International relaunches will not be considered for resolution purposes.
This market will resolve to "Yes" if JUUL commercially relaunches the specified flavor in the United States between market creation and December 31, 2026, 11:59 PM ET. Otherwise, this market will resolve to "No." A relaunch is defined as JUUL making the specified flavor commercially available for purchase by consumers in the United States, whether through retail, direct-to-consumer, or other distribution channels. A limited release, test market, or sampling program will not constitute a relaunch. A flavor will be considered to be the same as the specified flavor as long as the listed flavor name is entirely included in the released flavor’s name (e.g. if Juul launches “Cool Cucumber”, the option for “Cucumber” would resolve to “Yes”). Minor differences in capitalization, punctuation, or accenting will not affect this market’s resolution. The primary resolution source for this market will be official information from Juul; however, a consensus of credible reporting may also be used. Note: This market resolves based on commercial availability in the United States only. International relaunches will not be considered for resolution purposes.FDA authorization remains the dominant driver behind JUUL flavor relaunch odds, with only Virginia Tobacco and Menthol (3% and 5% nicotine) cleared for U.S. marketing since the July 2025 PMTA decisions. Trader consensus reflects this narrow window, assigning the highest implied probabilities to Mint or Cool Mint variants while discounting fruit options such as Mango amid ongoing youth-access concerns. JUUL Labs’ May 2026 comments on FDA draft guidance for flavored ENDS applications and recent authorizations of non-tobacco flavors for competing devices signal potential policy softening, yet any expansion still requires new substantive review. International JUUL2 launches with additional profiles offer limited precedent, as U.S. resolution hinges on agency timelines through year-end 2026.

This market will resolve to "Yes" if JUUL commercially relaunches the specified flavor in the United States between market creation and December 31, 2026, 11:59 PM ET. Otherwise, this market will resolve to "No."

A relaunch is defined as JUUL making the specified flavor commercially available for purchase by consumers in the United States, whether through retail, direct-to-consumer, or other distribution channels. A limited release, test market, or sampling program will not constitute a relaunch.

A flavor will be considered to be the same as the specified flavor as long as the listed flavor name is entirely included in the released flavor’s name (e.g. if Juul launches “Cool Cucumber”, the option for “Cucumber” would resolve to “Yes”). Minor differences in capitalization, punctuation, or accenting will not affect this market’s resolution.

The primary resolution source for this market will be official information from Juul; however, a consensus of credible reporting may also be used.

Note: This market resolves based on commercial availability in the United States only. International relaunches will not be considered for resolution purposes.
Volume
$1,012
End Date
Dec 31, 2026
Market Opened
May 11, 2026, 9:33 PM ET
This market will resolve to "Yes" if JUUL commercially relaunches the specified flavor in the United States between market creation and December 31, 2026, 11:59 PM ET. Otherwise, this market will resolve to "No." A relaunch is defined as JUUL making the specified flavor commercially available for purchase by consumers in the United States, whether through retail, direct-to-consumer, or other distribution channels. A limited release, test market, or sampling program will not constitute a relaunch. A flavor will be considered to be the same as the specified flavor as long as the listed flavor name is entirely included in the released flavor’s name (e.g. if Juul launches “Cool Cucumber”, the option for “Cucumber” would resolve to “Yes”). Minor differences in capitalization, punctuation, or accenting will not affect this market’s resolution. The primary resolution source for this market will be official information from Juul; however, a consensus of credible reporting may also be used. Note: This market resolves based on commercial availability in the United States only. International relaunches will not be considered for resolution purposes.

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Frequently Asked Questions

"Which flavors will JUUL relaunch in 2026?" is a prediction market on Polymarket with 5 possible outcomes where traders buy and sell shares based on what they believe will happen. The current leading outcome is "Mint" at 52%, followed by "Fruit Medley" at 51%. Prices reflect real-time crowd-sourced probabilities. For example, a share priced at 52¢ implies that the market collectively assigns a 52% chance to that outcome. These odds shift continuously as traders react to new developments and information. Shares in the correct outcome are redeemable for $1 each upon market resolution.

"Which flavors will JUUL relaunch in 2026?" is a newly created market on Polymarket, launched on May 11, 2026. As an early market, this is your opportunity to be among the first traders to set the odds and establish the market's initial price signals. You can also bookmark this page to track volume and trading activity as the market gains traction over time.

To trade on "Which flavors will JUUL relaunch in 2026?," browse the 5 available outcomes listed on this page. Each outcome displays a current price representing the market's implied probability. To take a position, select the outcome you believe is most likely, choose "Yes" to trade in favor of it or "No" to trade against it, enter your amount, and click "Trade." If your chosen outcome is correct when the market resolves, your "Yes" shares pay out $1 each. If it's incorrect, they pay out $0. You can also sell your shares at any time before resolution if you want to lock in a profit or cut a loss.

The current frontrunner for "Which flavors will JUUL relaunch in 2026?" is "Mint" at 52%, meaning the market assigns a 52% chance to that outcome. The next closest outcome is "Fruit Medley" at 51%. These odds update in real-time as traders buy and sell shares, so they reflect the latest collective view of what's most likely to happen. Check back frequently or bookmark this page to follow how the odds shift as new information emerges.

The resolution rules for "Which flavors will JUUL relaunch in 2026?" define exactly what needs to happen for each outcome to be declared a winner — including the official data sources used to determine the result. You can review the complete resolution criteria in the "Rules" section on this page above the comments. We recommend reading the rules carefully before trading, as they specify the precise conditions, edge cases, and sources that govern how this market is settled.